Monday, October 8, 2007

Get Google Ads Free from the Masked Guru

Well Mr. Brad Morse of E4L.biz... the guy that can't get his "dream" launched, but does have the time to promote an eBook called "Get Google Ads Free" to the suckers who signed up into his MLM... "The Masked Guru" has chosen to review this eBook. The free newsletter from The Masked Guru reviews "guru" eBook's including "The Rich Jerk", "Day Job Killer", "Site Stealer", "Ultimate Wealth Package" AND "Get Google Ads Free". The Masked Guru's service is to review the eBook's so thoroughly that you are getting the majority of the key points and ideas being promoted. His belief seems to be that most of the Guru's are just re-hashing old ideas, and their main goal is to make money off of "suckers" who don't realize it's outdated, sometimes misleading, and occasionally totally worthless information.

It took The Masked Guru all of 2 newsletter emails, or "parts" to review Get Google Ads Free - which is an insult in and of itself since The Rich Jerk got an 11 "part" review, Day Job Killer got 10 "parts" and for the ones that aren't worth reviewing, only 1 "part" for Site Stealer, and only 2 "parts" for Ultimate Wealth Package... AND for Get Google Ads Free.

To open up his review of Get Google Ads Free he states "IMHO, this is the lamest, most misleading and downright untruthful ebook I've ever come across". WOW - and I just learned that Brad Morse of E4L is "conducting a special training call this Saturday" but ONLY those who he has verified have bought "Get Google Ads Free" from HIS AFFILIATE link will be allowed in this training. So if you've already paid $67 for what The Masked Guru calls the "most useless 'ebook' I've ever seen", and you haven't enriched Brad with another $45... you can't attend his training.

For those who want to save the $67.... and can't wait for weeks or "parts" of the other eBooks that The Masked Guru reviews first.... here's my review of his review.

First, I'd really like to skip the first 26 pages since Brad Morse says it doesn't get started until then... but one of my favorite parts is when The Masked Guru points on that the author's claim of getting $87 million in free advertising over a 16 year period is particularly stupid since Google is only a few years old, and the very first widely sold internet banner ads were sold by HotWire.com in late 1994... a mere 13 years ago. So... is the Get Google Ads Free already lying??? Clearly his claim has virtually nothing to do with Google which was founded 9 years ago and launched key word targeted ads 7 years ago.

The first 26 pages do reveal the "secret" which I've already exposed in another post... you BUY Adwords... yes - you BUY them - usually with a credit card just like everybody else. You send the clicks to a site that you have to create. You then must sell a LOT of advertising to cover the cost of yours ads, and earn yourself a profit. So... you don't get anything for free... so this is a misleading, lying piece of junk that Brad is trying to push on you. And if you are not successful in selling advertising, you can go broke very fast since Google makes everyone pay.... duh!

So, if the author of Get Google Ads Free really got $87 million in free ads, it means HE SPENT $87 million... AND then, if he profited, it meant he also SOLD MORE THAN $87 million of his own advertising. Really??? That's over $5 million per year on average every year for his 16 years... and he goes on to claim that he's paid Google (my words since he says he got the ads for free) over $12 million a year recently. Again... what you pay for, you have to sell plus more for a profit... if he really did sell more than $12 million in advertising online, then he's got a LOT of employees and a big company... trust me, I sold online advertising for a major company, and $12 million is a LOT of work to sell, manage, support, put up, etc, etc. I bet this is a minimum 5 person operation, and more likely 10 to 15 to pull off such a feat. It would also require highly paid advertising sales executives who travel to advertising agencies, and marketing directors at many, many companies. It also would require very professional sites... not crappy ones "noobs" would put up after learning this so-called get-rich quick technique.

Anyway... let's get to the section that Brad says is so good... from page 27 onward.

Page 27, according to The Masked Guru is the suggestion to write an article on a hot topic, drive traffic to it by paying for clicks via Google Adwords, and then selling ads to cover your costs. Page 28 is a claim that the author is making $2 million a year doing this. And page 29 suggests you install an Autoresponder to be able to follow up with anyone who signs up. Apparently through a bunch of these pages they have testimonials from people who swear they've used the system successfully. Unfortunately the testimonials use stock photos of people that you can find on the internet... which leads The Masked Guru to believe that they are "fake".

Page 31 suggests you create your own "get rich quick eBook". AH HAH!!!! I get it now... the only reason this eBook was created was to get rich by telling you to write your own eBook whose secret is that your readers create their own eBook too!!!

Pages 32 thru 40 are AdWords advice... which sound pretty lame since I happen to have quite a bit of AdWords experience... and what I've learned about AdWords is that the system is intuitive and easy to figure out for anyone with half a brain... you don't need a $67 eBook to learn how to use Google AdWords - especially since they have all kinds of free info on their site.

Next, recommendations to sell ads on your own newsletter to whoever subscribes to it, and then, once you think you've spammed them enough, you should try to rent or sell your subscriber list. If you love spam as much as I do, this suggestion has to make you want to puke.... but good ole Brad of E4L thinks this eBook is the be-all end-all of top-flight advice on how to get rich in 30 to 90 days.

The eBook goes on to make other simplistic suggestions like using link exchanges and posting on free classified ad sites to generate traffic (he doesn't mention that link exchanges will get you banned from Google AdSense - and that Google doesn't like "arbitrage" - the practice of buying Adwords clicks and trying to make the money back with Google AdSense).

Now into the 50's... the eBook recommends paying for advertising in MAJOR newspapers and magazines like USA Today and Entrepreneur Magazine (do you know how much these cost - if you don't sell enough ads, you will go bankrupt VERY fast).

The Masked Guru says he's fallen on the floor laughing after reading the eBook's "viral marketing" idea of building a page where you send your Google Adword clicks, put a funny video on it, add a "tell a friend" email feature and give away prizes to people who use the "tell a friend" feature.

Some people like the above idea... if you've got the expertise and bandwidth to pull it off... but it's not a new idea... you see suggestions like this on all of the "guru" forum sites. And I'm going to take a guess, and assume this will be on of Brad's proudest training tidbits... what a brilliant and new idea - NOT!

Finally, the eBook's last 25 pages are how to promote Get Google Ads Free... and here's a tip that The Masked Guru doesn't mention... I bet you can get 99% of this info by clicking on the free "Affiliates" tab at the GetGoogleAdsFree.com site... so once again, no need to pay $67 for information that is freely available. For more free information start visiting anyone of the Internet Marketing forums like warriorforum.com/forum and forums.digitalpoint.com and im4newbies.com/forum

And if you want a real MLM... pick one already in business... or if you want to be someone first in on a new launch... review the business plan, research the founders, check the financials, and analyze the pay plan... of course, if they don't have any of that available.... it's either a scam, or run by an amateur, or just a plain old bad idea once you do actually research it. You know who I'm talking about :)

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