Sunday, October 7, 2007

E4L's competition

Oh, poor E4L - why do I pick on you? Well, it's so easy. Today I introduce you to your competition. You say people would be dumb to buy entertainment products (and apparently "wellness" products) from anyone else since your prices will be the lowest. Well... you've got a LOT of competition... so you will have to price so low that you have no profits for which to pay your MLM distributors... and here's a small sampling:

Let's start with one that looks a LOT like your idea:
netmarket.com Oh boy, become a member and you get cash back and the lowest prices. AND they have a 200% Low price guarantee... so if you, E4L, can undercut them, they will undercut you back. Ever hear about gas stations doing this to each other... eventually they stop the madness after realizing that being the low price leader might sell a lot of gas, but eventually they'll go out of business without margins and profits. So the "brilliant idea" and "dream" that Brad had has already been done.

Another... shopping online with MLM behind it... mypowermall.com

But of course... there are many more competitors... those who just sell entertainment products or help you find the cheapest prices on every possible product:

shopping.com
shopper.com
shop.com
buy.com
costco.com (ouch)
circuitcity.com
buydig.com
jr.com
amazon.com (ouch again)
pcconnection.com
tigerdirect.com
macmall.com
abesofmaine.com
eBay.com (triple ouch)
lcdTVs.com
bestbuyplasma.com
electroniqueplus.com
bestbuybusiness.com
moviesunlimited.com
dvdempire.com
movies.go.com
WholesaleDVDsForLess.com
shopping.yahoo.com (this is getting ridiculous)
ColumbiaHouse.com (oh my, what about the mail order guys who are now online?)
www.deepdiscount.com
Half.com
www.YourDvdMovies.net
BigScreensForSale.com
Ebates.com
GadgetCity.com
Overstock.com
nextag.com
Shopzilla.com
walmart.com (please STOP IT - how can you compete on price with these guys?????)
dealtime.com
target.com (just another small player)


OK - I think you get the point... the list goes on and on. Not only that, but these companies hired programmers to build sites that offer online shopping... and I doubt it took them over a year to build. Hire competent programmers with experience building any of the above sites, show them your favorite site, put them in touch with your wholesalers who deliver the database feed... and sit back and wait for "real" updates... where they show you their progress, and I bet within 2 months they'd be done.

What exactly makes E4L a "dream" of an idea? The jury is still out about whether or not there is a legitimate attempt at launching their site... but for me, the verdict is in on the business concept... it's stupid... and I'm stupid for not doing a quick search earlier to discover just how many competitors E4L has... the above list is probably one-tenth of the competition... so I just don't see how consumers will get excited when E4L.biz enters this crowded market - do you?????

Digg!